Goodbye to you,” said Kelee Khalil, to the hours spent perusing through bridal magazines, scrapbooks, sites and blogs. Founder of Lover.ly, Kellee Khalil, has created a wedding search engine to simplify the wedding planning process.
“We are trying to make wedding planning online easier and image discovery better,” Khalil said.
Khalil found inspiration from planning her own sister’s wedding. She found it hard to follow 30 wedding blogs at once and coordinate with other bridesmaids when planning for her sister’s wedding. So, as entrepreneurs do, she filled in the gap.
Lover.ly operates with 32 wedding blog partners including Wedding Chicks, The Brides Café and celebrity wedding planner Mindy Weiss. Lover.ly is different than Pinterest in that it does not allow its users to upload their own pictures because Khalil wants to keep the site searchable and beautiful.
“We want to have the most beautiful gallery of weddings and our partners are seeing the best stuff in the industry and are able to curate,” Khalil said.
http://lover.ly/color/blue
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